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Twitter Helps BE Broadband Users Keep Informed

UK broadband supplier BE (bethere.co.uk) has set up a Twitter profile to help keep its customers informed of any problems or outages with the BE Broadband network.
The feed will be used to update BE broadband users daily on upcoming planned network outages at their exchange, so that they won’t be surprised at any changes to their service.
The Twitter profile (available at http://twitter.com/BEStatus) will also be able to alert members to any short notice or unplanned outages. A sample message from the profile could read “Planned outages on BROMSGROVE, DROITWICH on 17th between 3am-6am.”
Commenting on the new service, the Head of Marketing at BE Broadband, Oli White, said, “We’re constantly looking for innovative new ways of communicating with our members using tools that are currently available. Twitter is perfect for sending out short messages to people that want to subscribe to them, so it was a natural fit for us to offer this service to customers”.
White continued, “Hopefully it should add to the numerous other channels we use to communicate with our members and should help to prevent any surprise from outages”.
BE Broadband has recently received a ‘Recommended’ accolade in the PC Advisor Awards for broadband customer service. The ISP was also nominated for ‘Best Consumer Customer Service’ at the 2009 ISPA Awards.
Readers interested in switching their broadband to BE can find out more at the bethere.co.uk website or our Be Broadband review.

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